107.1fm Radio Ashford’s celebrates award for Sam at the Ashford Community Awards.
In the words of one of the nominations received; “Radio Ashford is much more than a local radio station, it is a heartbeat of the town.”
The Ashford Community Awards 2025 were launched by Ashford Borough Council to celebrate local champions, inspiring individuals who make a significant contribution to their communities. They provide an opportunity to honour the hard work and dedication of Ashford’s finest who have helped enrich the lives of others in their community, who have made significant achievements or who have acted as role models for residents.
Nominations were invited for those people who have delivered community service by outstanding achievement or dedicated contribution within the borough.
Sam Griffin was awarded the Local Business Champion Award for her work supporting and working with local businesses. Sam is Radio Ashford’s Marketing, Sales and Community Engagement Coordinator as well as presenting the weekday day time show.
The award was presented by Ashford Mayor Cllr Lyn Suddards and Chief Executive, Tracey Kerly at an awards ceremony held at The Ashford Cinema this week. Hosting the awards event was another familiar voice to Radio Ashford listeners, Phill Thorne.
Sam’s passion for championing and promoting local businesses on Radio Ashford was highlighted by the nominations and judges, who said:
“Radio Ashford is much more than a local radio station, it is a heartbeat of the town, uniting people, and championing enterprise. With a strong focus on promoting community spirit, Radio Ashford consistently gives local groups, charities, and initiatives the platform they need to be seen and heard.”
“For local businesses, the station is a true ally. Through interviews, features, and regular promotion, Sam Griffin and the rest of the team provide visibility and support that helps small enterprises grow and thrive. From showcasing the Makers Market to highlighting local talent, Radio Ashford boosts both the cultural and economic life of Ashford.
“Their passion and professionalism resonate across the airwaves, making a tangible difference to those they feature. By celebrating grass roots activity, amplifying diverse voices, and fostering a sense of connection, Radio Ashford proves that local media is not just relevant but essential. Sam Griffin’s amazing commitment ensures the station remains a powerful advocate for both community and commerce.”
On receiving her award Sam said:
"I am deeply honoured receive the Local Business Community Champion Award. Thank you so much to the committee and everyone who nominated me.
I truly believe that our community only thrives when we all lift each other up. Every coffee shop, every independent retailer, every service provider—you all add immense, measurable value to our community. We know times are tough, and the dedication and grit it takes just to keep the doors open right now is an act of real courage.
For me, being a "Community Champion" isn't about grand gestures; it’s about showing up. Using my time and energy to support you, to share information about your offerings, and to help celebrate your successes is simply my way of making sure you feel seen and supported. When our local economy is strong, we all win.”
Radio Ashford provides a range of cost effective local advertising and sponsorship opportunities to local business of all sizes. As well as interview opportunities and promotional options on social media channels. The station also has a dedicated local business show, Kent BizConnect, is also broadcast fortnightly.
Radio Ashford Co-Director Richard Collins said:
"We are thrilled that Sam has been recognised with this award from the Borough Council. It’s a testament of her hard work and passion for Radio Ashford and the communities we serve.
The team at Radio Ashford work hard, day in day out as the area’s only truly local radio station, to give a voice to local people and also to support the local business community.
In turn, as a not-for-profit organisation, Radio Ashford can only be there with the support of local residents, businesses and community organisations.”
In addition to her role at Radio Ashford, Sam is prominent figure in many community initiatives including being a co-founder of Ashford Pride, who also won the “Inclusivity” award.
You can listen to Sam weekday mornings from 10 on Radio Ashford or get in touch to find out how we can support your business via info@radioashford.com or 01233 427491
Page last updated: Thu 09 Oct 2025 00:10